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AMITY BBA PROJECT IDEAS

Amity University BBA Projects

Market Research Project

Conduct market research studies to analyze consumer behavior, market trends, and competitive landscapes, providing insights for strategic decision-making and marketing planning.

Business Plan Development

Develop comprehensive business plans for startup ventures or existing businesses, including market analysis, financial projections, operational strategies, and marketing plans.

Financial Analysis Project

Perform financial analysis and valuation of companies, analyzing financial statements, assessing investment opportunities, and evaluating financial performance and risk.

Marketing Campaign Project

Design and execute marketing campaigns for products or services, utilizing various channels such as digital marketing, social media, advertising, and promotions to reach target audiences and achieve marketing objectives.

Strategic Management Project

Analyze business strategies and competitive positioning of companies, evaluating industry dynamics, organizational capabilities, and strategic alternatives for sustainable growth and competitive advantage.

Supply Chain Management Project

Optimize supply chain processes and logistics operations, analyzing supply chain networks, inventory management, and distribution strategies to improve efficiency and reduce costs while meeting customer demands.

Human Resource Management Project

Develop HR strategies and practices to manage talent, employee engagement, and organizational culture, addressing challenges in recruitment, training, performance management, and employee relations.

Entrepreneurship Project

Explore entrepreneurship opportunities and startup ventures, developing business ideas, conducting feasibility studies, and creating business models for new ventures or social enterprises.

International Business Project

Investigate international business opportunities and challenges, analyzing global markets, cross-border trade, foreign investment, and international expansion strategies for multinational corporations.

E-commerce Project

Develop e-commerce strategies and platforms, exploring online business models, digital marketing, payment systems, and customer experience management for e-commerce businesses.

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Postgraduate Degree Projects (PG):

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